Monday, August 30, 2010

Your vs. You're: Nothing to Smile About

Many thanks to @liamdutton, a grammar-wise BBC weatherman, for spotting this goof while ogling the candy at the UK grocery chain Tesco.

Where does Tesco go wrong? It mixes up the homophones your and you're.

Quick rules:
  • You're is a contraction meaning you are. You're the one who wanted to see this movie. He didn't even notice that you're not wearing any shoes.
  • Your is a possessive pronoun. I don't like your shirt. You'd better hang on to your money.

Correction: Smile, you're on camera

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