Anyone can be a grammar hero. Just the other day, @kimblahs was in a 7-Eleven when she spotted a textbook example of inappropriate quotation marks and immediately shared it on Twitter.
This reminds me of a scene in Caddyshack where Chevy Chase's character says:
"The Zen philosopher Basho once wrote, 'A flute with no holes is not a flute. And a doughnut with no hole is a Danish.'"
Where does 7-Eleven go wrong? It tries to unload its doughnuts by committing a class A punctuation misdemeanor. Unfortunately, customers are left hopelessly confused and hungry.
- When you mean what you say, please, for the love of all that is good in this universe, do not use quotation marks.
Correction: Buy any donut with a hole and get one free.